Fans brave the chill for Boxing Day sales in Liverpool City Centre

Enthusiastic patrons of the store had been eagerly awaiting the Boxing Day sales since 5:30 am on December 26, while the remainder of the town remained tranquil. In a city center that typically witnesses throngs of shoppers seeking substantial savings on this traditional shopping day, Liverpool experienced an unusual calm this morning, with the exception of one establishment that drew a crowd outside.

Determined bargain hunters braved the early morning chill for the Boxing Day sales, forming a queue outside the renowned retailer, Lush. Widely recognized for its signature bath bombs and soaps, as well as the iconic Snow Fairy scent associated with the festive season, Lush is also renowned for offering significant discounts on its fresh products post-Christmas. Devoted fans were in line, eager to seize the opportunity to purchase their favorite items at a reduced price.

While some may have believed that queues outside stores on Boxing Day sales were a relic of the past, this was not the case here. Several individuals were heard saying that they had been patiently waiting since 5:30 am, expressing surprise that the queue wasn’t any big.

The Lush sale commenced on its website in the early hours of the morning, prompting many to wake up early in pursuit of the most substantial discounts. The sale can currently be availed by the people on the website. However, due to some users experiencing a slower-than-usual website, it appears that savvy shoppers in Merseyside anticipated potential delays and chose to partake in the sale in person. The store officially opened at 9:30 am, witnessing a rush of Lush enthusiasts eager to secure the best deals.

Some shoppers, preferring to remain anonymous, shared that they swiftly navigated the store, completing their purchases within five minutes. They disclosed buying two sets each and a body wash, having joined the queue at five minutes to nine. Inside, chaos ensued as shoppers described it, with people running in all directions.

The remainder of the primary high street remained quiet, with only River Island and TK Maxx open. Other stores either opted to open at 10 am or not at all. In recent years, some retailers have chosen to close on Boxing Day, affording their staff a well-deserved break, and redirecting the majority of their Boxing Day sales to online platforms.